The Maasai tribe of 2 million have formed and registered MIPI: The Maasai Intellectual Property Initiative. This involved outreach to a critical number of 1 million Maasai and registering their name as Trademark. If the Maasai license this to companies, a sustainable income via licenses is returned to the Maasai.
Our book with recommendation by Bill Drayton; foreword by Lord Paul Boateng of the British Parliament can be seen here: Social entrepreneurship for development: https://www.routledge.com/Social-Entrepreneurship-for-Development-A-Business-Model/Brindle/p/book/9781032618746?srsltid=AfmBOooKx0aStTVeoe0P6XyM8q2XdrdnIIwTZAsBi6pZkNF1YjGWfuDm
Leave a comment